| August 31, 2016 | Calendar
W Hotels Worldwide, part of Starwood Hotels & Resorts Worldwide, Inc, announces WAKE UP CALL
A W Hotels Music Festival, transforming the concert scene with the boundary-pushing hotel brand’s first-ever weekend long music festival. The inaugural event will take over the entire W Scottsdale with electric performances, exclusive meet and greets, and unexpected experiences popping up in various places throughout the hotel.
The first ever WAKE UP CALL: a W Hotels Music Festival will feature performances by Bebe Rexha, Cee Lo Green (DJ set), De La Soul, Jess Glynne, Kungs, Lost Frequencies, Matoma, Mayer Hawthorne and Nico & Vinz, with additional artists to be announced. More than just your typical festival, music lovers will enjoy a diverse schedule even after the music stops, including afternoon pool parties at W Scottsdale’s WET pool deck; morning FUEL fitness class with POUND®, the rockstar-inspired cardio drumming workout, complete with mimosas and pressed juice bar; Bliss Spa pop-ups with makeup and nail touch ups: VIP Lounges; and so much more.
“Music has been a defining characteristic of W Hotels since the brand’s inception, and transforming one of the hottest W Hotels into a weekend long music festival allows our guests to never miss a beat from check in to check out,” said Anthony Ingham, Global Brand Leader, W Hotels Worldwide. “WAKE UP CALL breaks the boundaries of traditional music festivals, fully immersing music lovers from the moment they walk through the door. Combined with our recently announced W Sound Suite music studios and the brand’s history as a platform for emerging musicians, this is just another way that W provides insider access to new/next artists for our guests.”
Ticket packages for WAKE UP CALL: a W Hotels Music Festival are on sale now and include a three-night stay at W Scottsdale, two all-access passes to the three day festival, and two limited edition Jeremy Scott x W Hotels bucket hats, starting at $349 for rooms and $549 for suites. Already local? Daily passes are available starting from $50, with the three-day VIP pass starting at $100.
For more information, click HERE.